Strava is at the center of activity tracking and they continue to push boundaries of what a simple app can do. See how all their data is being used for good. 

Google Photos has elegantly solved phone storage problems and delivered an amazing experience filled with delighters including search and easy sharing

Rapha's superb cycling apparel is just a part of the company's vision: to make road cycling the most popular sport in the world. They understand the importance of and promote amazing experiences.

Gmail redefined email nearly fifteen years ago and is consistently improving with each innovation. This extremely powerful web-based tool provides users with a seamless universal user experience.

Host Roman Mars leads an exploration of the best designs we rarely see. Think the opposite of the 'Norman Door'. 

What started with a simple, stylish, and function cycling short that can worn on and off the bike has grown into a company that creates durable, stylish, and function adventure wear. All this is done by a small, dedicated, and humble team.

Creativity, excellence, and passion are at the heart of this letterpress company located in the middle of the country. They've been creating beautiful work long before letterpress was trendy. 

REI's excellence starts with their customer service in stores and continues through to the superb experience on the web. They've also led the way with their anti-Black Friday initiative #OptOutside.